TOTAL REACH 2.1MM+
Alyssa Forever is a beauty and fashion star whose hair and makeup tutorials and enviable sneaker collection have garnered her 1.9MM loyal followers across social platforms.
Honest, irreverent, and hilarious, Alyssa is known for her chameleon style—an effortless blend of streetwear and power glam. Within the beauty space, Alyssa was among the social media pioneers of the natural hair movement. Today, her signature makeup and hair content has expanded to discussions of mental health, personal struggle, and identity. Her mission: to empower fans to connect with one another and support their own self-betterment.
Since launching her YouTube channel “AlyssaForever” in 2013, Alyssa has been named Allure Beauty Blogger of the Year (2014) and teamed up with some of the world’s biggest brands, including Nike during New York Fashion Week, Rimmel, Clinique, Becca, Smashbox and NARS. This year, she worked with L’Oreal Paris and Vanity Fair to create content around Vanity Fair’s highly-exclusive Oscars Viewing Dinner and Oscars After Party.